Released on: January 7, 2008, 12:10 am

Press Release Author: Cait Stanley

Industry: Environment

Press Release Summary: "Greener Boomer" Cait Stanley, Former ITV Ventures Founder,
announces her initiative with Shaklee Corporation - a plan for International
development and special projects with a leading team opening the vast markets in
China for Shaklee

Press Release Body: Lake Forest, IL, Jan,07,2008 -- Stanley is involved in creating
Internet systems for global outreach and communicating the "green" business
opportunity with Shaklee's earth-friendly cleaners and other product lines."This
recent move from one organization to another is actually a return to my professional
roots," says Cait Stanley. "In the mid-70s to early 80s I was a Shaklee leader,
earning a substantial income and incentive trips - plus I used and enjoyed all the
products. Now, with the re-born Shaklee Corporation, under the visionary Chairman
Roger Barnett, I'm preparing for decades of growth and development to coincide with
my 'Greener Boomer' and 'Be a Greener Boomer' Internet projects.

In the last couple of years I researched all the so-called opportunities for a model
designed to thrive in economically challenging and environmentally conscious times.
Shaklee Corporation - especially with recent 'favored' product status and
endorsements from Oprah Winfrey - is it. All of the leading business trends for 2008
are covered by Shaklee: health and wellness, nutrition, green issues, beauty, and
home business."

Shaklee Corporation, the number one natural nutrition company in the United States,
was founded in 1956 by then 65-year-old Dr. Forrest C. Shaklee, a leader in health
and environmental issues. Shaklee product lines cover green-friendly home cleaning
products, purifiers for water and air, a vast array of premium quality nutritional
products including a weight loss program, plus skin care and beauty lines.

Shaklee has a well-established history of being first with environmental activism -
funding key research into global warming since 1986. Shaklee became the first United
States company certified Climate Neutral as a result of fossil fuel reduction
projects which offset all CO2 emissions. The U.S. EPA\'s International Climate
Protection Award and the Environmental Stewardship International Award from Social
Accountability International for Leadership on Global Warming were given to Shaklee
in 2002.

Shaklee released Basic H® Concentrated Organic Cleaner in 1960 as one of the first
biodegradable cleaning products in the world. Basic H® became an official Earth Day
product in 1990. On her Earth Day telecast in April 2007, re-broadcast twice since
its original airing, Oprah Winfrey raved about Shaklee\'s Basic H2®, an improved,
more concentrated version of the original cleaner.

\"It\'s amazing,\" Winfrey said. \"You can clean the windows. You can clean the
counters. You can clean the floors. You can clean the dishes. You can clean
everything...Love it. Love that H2."

Cait Stanley and her GreenerBoomer.com Shaklee organization, developing teams of
business leaders in the US and overseas, are poised for exponential growth in 2008.
Recent company figures reveal the renewed vigor and momentum of the Shaklee since
its purchase by Roger Barnett in 2004. With freshly re-packaged products, stunning
websites for each area and for the business opportunities, trendy recycled-paper
printed materials the company competes visually and promotionaly with any product
lines in the world.

\"We\'re excited to do our part to protect the planet and we encourage others to
follow suit. We each have a personal responsibility to do our part to make the world
a better and safer place for our children and future generations. We want to
demonstrate that businesses can be both profitable and do the right thing, and we
hope other companies will follow our example.\" - Roger Barnett, Shaklee Chairman and
CEO
Press release distribution by PressReleasePoint(http://www.pressreleasepoint.com/)

for more information please visit : http://www.greenerboomer.com,
http://www.beagreenerboomer.blogspot.com

contact:

Cait Stanley
GreenerBoomer.com
Lake Forest, IL
USA
847-574-0627
astroearthrelo@aol.com
http://www.greenerboomer.com

Web Site: http://www.greenerboomer.com

Contact Details: Cait Stanley
GreenerBoomer.com
Lake Forest, IL
USA
847-574-0627
astroearthrelo@aol.com
http://www.greenerboomer.com